Welcome! Retail Location Open 10-6; Closed Sunday

Cape Hatteras, NC


Plan your shopping trip: In accordance with CDC Recommendations and North Carolina’s current mandate, masks are required for entry.


About Wet-it!

Our business adventure began in 2009 when I surprisingly realized that the super absorbent sponge cloths I used during my years growing up in Sweden were not a common commodity in US homes. After earning my business degree, I along with my husband and other family members, saw the opportunity to penetrate the US market with these unique, high-quality cloths. What makes the Wet-it cloths so impressive is their absorption and bio-degradable qualities. The fabric is a tried and true Swedish invention from the 1940s and is made of a perfect blend of high grade cotton and wood pulp. The idea behind Wet-it is to eliminate or reduce the amount of paper towel waste. We upgraded the cloths with our in-house designer patterns. Our Wet-its are like a reusable paper towel that far outperforms any sponges, paper towels or microfiber cloths because they are efficient, resuable, eco-friendly, 100% biodegradable and stylish!

Mathilda Davies - Forest City, North Carolina

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57762 NC Hwy 12 – Hatteras NC 27943 blue_pelican@mac.com

Photo of Blue Pelican Retail Location
Blue Pelican Gallery

Find us in the heart of Hatteras Village on the island of Cape Hatteras, North Carolina. You will enjoy shopping our great selection of local Outer Banks, regional, and American made arts, crafts and gifts. Our yarn shop features designer fibers, tools and notions, as well as locally handmade buttons.


Follow us on social media for shopping updates, specials, local information, and more! Enjoy weekly OBX to YOU inspirational and motivational quotes added to Jenn Johnson’s original photographs.